Now supports everyday handsets and high-end smartphones including: Blackberry, Nokia, Android, Sony Ericsson and Samsung
LONDON, UK – 3rd March 2011 – Masabi, the developer of mobile ticketing technology for the transport sector, today announced that the mobile rail ticket purchase application it developed for thetrainline.com, now supports most high-end smartphones and everyday handsets. Mobile users are able to search train times and purchase tickets using a credit or debit card, and then pick-up their tickets at the station. The application will start displaying tickets as secure barcodes on the phone’s screen when rail operators start supporting this feature in the coming months.
Available from all major app stores or by texting TRAIN to 86688, the application has been receiving extremely positive user reviews. Masabi continues to update the application on the basis of user feedback, adding new features and functionality. An advanced Android version boasting a wide range of new features will be launched in the spring.
“While there are millions of phone users in the UK, the majority have been left out of the apps revolution,” said Ben Whitaker, CEO Masabi. “We are delighted to be working with thetrainline.com to allow users to buy tickets anywhere, anytime on everyday handsets as well as high-end smartphones.”
“Masabi’s in-depth knowledge of both mobile technology and UK rail made them the ideal partner to help bring our mobile ticketing app to the masses,” said Richard Rowson, Product Development Director, thetrainline.com. “We have been delighted with the positive feedback that we’ve received and the consistent growth in user numbers. We look forward to evolving the product to offer new features, including barcode ticketing which will make queuing at the station a thing of the past.”
About Masabi
Masabi is a UK developer of mobile phone ticketing technology for the transport sector. Its “Ticket Machine in Your Pocket” software allows secure, usable ticket purchase and display on mass-market handsets, not just high-end smartphones. In December 2008 Masabi’s design for a secure barcode ticket was adopted as a national standard by the UK Association of Train Operating Companies (ATOC). The company was also named as a Young Bull winner for the inaugural 2010 Bully Award honouring the leading European technology, media and telecommunications (TMT) companies presented by White Bull Summits. For further details see www.masabi.com
About thetrainline.com
thetrainline.com is the leading UK rail ticket retailer and rail ticket information provider, offering fast and easy access to timetables, fares, reservations and tickets through its Internet site and contact centre operations in the UK train travel sector. In addition to its own website, www.thetrainline.com, it operates retail websites for a number of Train Operating Companies who sell rail tickets online, as well as providing a rail business travel service direct to a number of blue chip corporations and travel agents.