05-Feb-2018 10:22:37
by James Gooch

Dundee Bus Operator Launches New Mobile Ticketing App With Discounted Tickets for Cashless Travel

Xplore Dundee unveils mobile app enabling passengers to buy tickets anytime, anywhere. 

London and Dundee – February 5th, 2018 – Masabi, the global transit payments innovator enabling best-of-breed mobility-as-a-service for public transport, today announced the successful launch of an integrated mobile ticketing solution for Xplore Dundee. The “NXbus mTicket” app allows passengers to pay for bus tickets on their smartphone using a credit or debit card and is available for both Apple and Android devices.


As well as offering a more convenient and environmentally friendly option than traditional paper tickets, mobile tickets are also cheaper. A £2.20 single paper ticket will cost £2.10 via the app, and a £3.70 day saver is £3.50. Discounted group fares, as well as one and four-week passes can also be purchased. It is hoped that the new service will help reduce dwell times, meaning faster journeys for passengers as a result of less people buying tickets when boarding the bus.


Elsie Turbyne, Managing Director of Xplore Dundee, said: “I’m really delighted with this innovative new way for our customers to use our services. Buying a ticket from the app is quick and easy, there’s no need to carry cash or paper tickets and best of all, it’s the cheapest way to get hold of some of our most popular products. I hope our customers will embrace this new technology and find it a really useful and great value way to travel throughout the city.”


“Xplore Dundee has now joined many innovative operators that are leading the way in delivering an enhanced experience for their passengers, while also reducing dwell times, making journeys faster and more convenient.” said Brian Zanghi, CEO of Masabi. “We’re excited to be working with such an innovative organisation to help improve the passenger experience in Scotland.”


For more information about Masabi’s mobile ticketing technology and offerings, please click here.


About Masabi

Masabi, global transit payments innovator enabling best-of-breed mobility-as-a-service for public transit. Masabi’s Justride is a cloud-based mobility platform unifying account-based and pre-pay ticketing into a single configurable solution. Justride’s SaaS architecture, ‘Mobile First‘ approach and BYOT philosophy, allow transport providers of all sizes around the globe to deliver innovation quickly, delighting passengers and reducing costs, while increasing efficiency and data insights.

The company works in partnership with more than thirty leading transit agencies and operators in North America, Europe, Australia and around the globe, including; New York MTA, Arriva, National Express, Keolis, Thames Clippers, Boston MBTA, LA Metrolink, The Hague and Las Vegas RTC. Masabi has offices in London, New York, Boston and Cluj and investors include Mastercard and Keolis.


Image from DCT Media

Written by James Gooch

Head of Marketing at Masabi.
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