The Regional Transportation Commission of Southern Nevada (RTC) and Masabi have launched a ground-breaking Open Payments solution across RTC’s entire network.
Las Vegas tourists and local riders can now simply tap their contactless credit or debit card or mobile device to pay for transit without having to download the RTC’s app or buy a paper pass.
This solution helps provide both convenience and speedy boarding, making it easier and more intuitive for passengers to ride the region’s buses.
Paying for a bus ticket is now easier than buying a cup of coffee
Open Payments has significantly increased convenience and flexibility for RTC riders, allowing them to use the contactless cards or mobile wallets already in their pocket to quickly board the bus and tap to pay without needing to select a fare or buy a ticket in advance.
This is particularly beneficial for the millions of tourists who visit Las Vegas, as it makes using the region’s transit network simple and accessible. For RTC, adopting Open Payments enhances operational efficiency and reduces costs associated with traditional ticketing infrastructure, enabling quicker boarding times and leading to improved service reliability and customer satisfaction.
A Pre-Integrated and Certified Open Payments Solution
To deliver this solution, Masabi selected the Visa Acceptance Platform to seamlessly and securely accept contactless payments, manage risk and provide tokenization services, while also leveraging its acquiring partnership with Worldpay from FIS.
The combined offering delivers a unique off-the-shelf configuration that is now available to all Justride customers in the United States and includes pre-integrated validators, Level 3 EMV pre-certification, and a Merchant of Record service, making the adoption of Open Payments quick and easy (more details on this can be found below).
Supporting Cash Riders with an Open Payments ‘Scan to Pay’ Experience
Today’s news aligns with June’s Account-Based Ticketing launch for RTC, delivering a similar ‘Scan to Pay’ rider experience for RideRTC app users and cash riders. Both solutions are powered by the same platform and allow cash riders to travel without needing to select a fare or purchase a ticket in advance.
Insights from the Partners
“Open payments provide the most straightforward rider experience by enabling riders to simply tap a card or phone to pay and ride," said Brian Zanghi, CEO at Masabi. “Working closely with our partners at Visa and Worldpay we’re delighted to have launched this new system in Las Vegas, bringing cutting-edge payment technology city-wide to a major US metropolitan area and prioritizing the convenience of riders to deliver a frictionless travel experience."
“We launched Account-Based Ticketing in June this year, and since then, we have continued to deliver innovation with our partners at Masabi, working to create the best solution possible to address the needs of our diverse customer base,” said MJ Maynard, CEO, RTC. “Today’s launch illustrates the speed of innovation in fare collection at RTC, and we’re pleased to work with our partners to deliver this cutting-edge innovation to our riders.”
“The Visa Acceptance Platform was created to help partners like Masabi easily integrate advanced payment services and bring innovative solutions to market that can change the way people pay in their everyday lives,” added Dan Sanford, Head of Product & Solutions, North America at Visa. “In this case, we’re transforming how transit agencies accept fares so riders can get around faster and more conveniently.”
Masabi’s Open Payments: Innovative, Cost-Effective, and Easy to Deploy
Masabi offers a ready-to-go Open Payments solution. Our pre-integrated validators are ready to go and because the solution with Visa and Worldpay is Level 3 EMV certified, other agencies can adopt this configuration without the need to run a certification process.
Benefits include:
- Pre-integrated Payments: The solution includes a pre-integrated Payment Gateway, Processor, and Acquirer, streamlining the payment process.
- The EMV Level 3 certification is already complete, saving time and costs on additional certifications.
- Merchant of Record (MOR): Masabi can act as the Merchant of Record, easing the administrative burden for transit agencies.
- Cost-effective: The platform offers low consortium fees and eliminates integration or certification fees, making it a budget-friendly option.
- Easy Upgrade Path: We provide an easy upgrade path to support all rider groups with an Open Payments experience, ensuring inclusivity and accessibility.
If you’re interested in learning more about our Open Payments+ off-the-shelf solution, our team of experts can provide valuable insights and help you understand how implementation could look for your organization. Contact our team for a free demo.
Other news from Masabi:
- SkyBus Launches Open Payments Solution Powered by Masabi
- Mountain Metropolitan Transit in Colorado Springs and Masabi Launch Next-Generation Account-Based Ticketing System
- Masabi Launches 'Family Accounts' Allowing One Account Holder to Manage Funds for Multiple Adults and Children
